At your side, every step of the way.

We put our passion and expertise to use day after day to support parents and make sure that every single one of those moments can be enjoyed in complete serenity.

After the birth of Pietro Catelli's son Enrico, affectionately named Chicco, Pietro Catelli has its greatest entrepreneurial intuition: to create a brand specialized in the field of baby care, to meet all the needs of the babies from 0 to 36 months. This marked the beginning of the Chicco, a brand which soon became the reference for parents and established itself in Italy and the Worldwide.